【Perez公器私用練英文078-2】巴薩女足連三年生財能力奪冠 市場快速增長
The women's game is growing rapidly
Barcelona won four trophies last season, including the Women's Champions League 巴薩羅納上一季贏得了包含女子歐冠的四座獎盃。 |
原文網址:https://www.bbc.com/sport/football/articles/c17gn9vde8lo
發佈時間:2025/01/23
原文作者:BBC編輯團隊
前情提要:【Perez公器私用練英文078-1】皇馬收入突破十億大關躋身金錢聯盟之巔
Deloitte's analysis of 15 of the leading revenue-generating women's clubs showed total revenue of more than 100m euros for the first time, rising by 35% to £98m.
勤業眾信對於15家收入產值領跑的女足球隊分析報告,秀出了總收入上漲了35%,達到9800萬英鎊,首次超過了1億歐元。
Barcelona remain top for the third successive year, with revenue climbing 26% to £15.1m.
巴薩羅納連續第三年維持了第一名,收入上爬了26%而達到1510萬英鎊。
Arsenal move from fifth to second with £15.1m overall, including a 64% increase in matchday revenue to £4.3m, helped by hosting six Women's Super League (WSL) games at Emirates Stadium.
阿森納以1510萬英鎊的總收入從第五名攀上第二名,包括了比賽日收入上漲64%達到430萬英鎊;而這是受到在酋長球場主辦了六場女子英格蘭超級聯賽(女子英超)所推波助瀾。
Chelsea are third (£11.3m), Manchester United fourth (£9m) and Real Madrid fifth (£8.9m), with eight WSL clubs in the top 15.
切爾西排名第三(1130萬英鎊)、曼聯第四(900萬英鎊)、皇馬第五(890萬英鎊),還有八支女子英超球隊在前十五名中。
Commercial revenue is the largest revenue source, accounting for 66% of revenue among the top 15 clubs, with broadcast and matchday revenues both 17%.
商用收入是最大的收入來源,在頂尖的15支球隊的總收入中佔了6成6,比賽日、轉播收入則各佔了1成7。
Matchday revenue was helped by a rise in attendances, pushing WSL and Women's Championship cumulative attendance above one million for the first time.
比賽日收入受到出席人數的增益,將女子英超、女子英冠累計出席數,達到了史無前例的一百萬人。
With the exception of Spain's Liga F, leagues in each of the big five European football markets have a title sponsor.
也包括了女子西甲,五大歐洲足球市場的頂級女子聯賽,也都拉到了冠名贊助商。
"It is clear that the women's game is growing rapidly across metrics including and beyond revenue," said Jennifer Haskel, knowledge and insight lead in Deloitte's sports business group.
「顯而易見地,女子比賽在包含但不限於收入的指標上都正快速成長。」勤業運動商業集團的知識與趨勢主管,珍妮佛哈斯克指出。
"While women's clubs have traditionally been compared to, or expected to mirror, the structure and business of men's clubs, we are seeing a fundamental shift in the recognition of opportunity that stems from embracing key differences."
「當女子球隊被習以待之的跟男子球隊的結構或商業版圖比較,或被期待要相提並論時,我們看到的是由擁抱關鍵性的差異所造就、帶來整個可鑑別的機會有著根本性的轉移。」
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